Intangible resources in strategic management of organizations

Autor

  • Anna Pietruszka-Ortyl

Słowa kluczowe:

management, intangible resources, strategic management

Abstrakt

The paper concentrates on showing the role of intangible assets in gaining the competitive
advantage of modern organizations and their importance in strategic management organizations. The
starting point of deliberations is insightful presentation of the resource-based theory basic assumptions
and the discussion of the attributes of the resources that are the most valuable for contemporary
organizations. In turn literature overview of different classifications of intangible resources of an organization
with a particular focus on the evolution of these typologies is done. The relationship between
intangible resources, intellectual capital of the organization and intangible assets of the company were
indicated.

Pobrania

Brak dostępnych danych do wyświetlenia.

Jak cytować

Pietruszka-Ortyl, A. (2019). Intangible resources in strategic management of organizations. Zeszyty Naukowe UPH Seria Administracja I Zarządzanie, 41(114), 123–134. Pobrano z https://czasopisma.uph.edu.pl/znadministracja/article/view/407