Bankowość elektroniczna jako nowoczesny kanał dystrybucji usług bankowych

Electronic banking as a modern channel distribution of banking services

Abstrakt

Continuous changes in the booming market economy are forcing more and more companies to use newer and "smarter" technologies. This progress did not fail to touch the financial institutions and the services they provide in. The sudden demand for modern services caused changes in their offer. Banks are aware of the consumer and the increasingly rapid pace of life had to bring the products to the nature of banking innovation. To meet increasing competition, banks compete in computerising the range of distribution channels and the modernization of its services. Became the basis for the use of tools such as the Internet, telephone and television. The purpose of this article is to present contemporary forms of electronic banking and the benefits of the customers. Also discusses the modern forms of protection of customer data and transactions that they perform.